MADA the label was created to fill a gap in the industry for simple designs made with high quality fabrics that pleased the everyday woman. Audrey Vanderveen, Danielle Lucier and Abbie Beriault came up with the concept of MADA while discussing their frustrations in finding pieces that would take them through day and night and that could stand up to everyday life. Being that they are all working moms; comfort , fit, style and quality are all super important factors to them in purchasing garments. They spent the next year sampling fabrics, and fits to come up with their curated Fall/Winter line. "This line is so important to us, we poured our heart and soul into creating pieces that feel luxurious and flattering without being pretentious," Danielle states, "I truly feel every woman needs one of our coats!"
Since opening the line last year these three women expressed satisfaction in getting to empower women to look and feel their best!
Introducing... Black to Basics
S/S 2017 is all about our favorite silhouettes in black. This collection is made to be layered in with each other. "Black is timeless, slimming and a staple that will ground your wardrobe. "